Commercial Fisheries Expo

Event promotion that brought in three times as many visitors as the year before.

Promoting an event calls for a thorough approach — including the Commercial Fisheries Expo on 3 & 4 June 2023 in Waregem, Belgium. The goal: more awareness and more visitors.

Design and promotion

Working from the existing branding, we produced designs to improve the visitor experience: floor plans, travel and parking instructions, and every promotional visual.

Brand awareness

Active on social media with visibility campaigns; flyers and posters for the non-social audience. Every age group reached.

Result

Three times as many visitors as the year before — followed by a thorough analysis and improvement plan for 2024.