Web servers in Europe

As a business owner it pays to think about where your website is hosted. There are plenty of options worldwide, but there are strong reasons to consider placing your web servers in Europe. Whether you are just starting out or have been trading for years, choosing local hosting brings benefits for your customers and for your business alike.

Better speed and performance

One of the most important reasons to choose web servers in Europe is speed. Websites hosted closer to the user load considerably faster. That means your customers in Europe benefit immediately from shorter load times, which improves their experience and lifts your conversions. Faster load times also help you rank better in search engines such as Google, increasing your visibility.

Privacy and regulation

Europe has strict data protection rules, above all the General Data Protection Regulation (GDPR). Hosting your web server in Europe ensures your customers' personal data is properly protected to the highest standards. That is good for your customers, and it helps you avoid legal problems. If your servers sit outside Europe, complying with European regulation can be considerably harder. Hosting locally reduces the risk of fines and data breaches.

Service quality and customer support

Another advantage of choosing web servers in Europe is proximity to the service provider. Local hosting companies can offer faster, more personal support. If you ever run into technical problems, you are helped sooner. On top of that there are no language or time zone gaps to complicate communication, which improves the overall quality of support considerably.

Conclusion

For all these reasons, at BigBase we use only servers located in the Netherlands or Germany. From faster load times and improved performance to privacy compliance and excellent support, everything works in your business's favour. If you want to grow your website and give your customers the best possible experience, choosing web servers in Europe is a smart move.